The Real Athlete Blog

Regardless of sport, any athlete who has not considered (or does not understand) the importance of working with experienced public relations pros, should. Here are 12 things a strong PR team can do for an athlete.

08/16/10--23:00: Athlete Advice: Money management a difficult lesson for NFL's rookie class (chan 1471131)

08/17/10--23:00: Zing Nutrition Bars: They are Deliciously Different (chan 1471131)

In an oversaturated health bar industry, Zing bars are the perfect snack that will give you a nutritious, competitive edge.

08/29/10--23:00: Boosting Sports Performance – It’s all in the Process (chan 1471131)

In training, as well as competition, numerous athletes pay way too much attention to ‘the product’ associated with performance instead of precisely what is required in order to get there (the process connected with performance).

08/31/10--23:00: Tony Gonzalez Launches 1,000th Catch Twitter Contest (chan 1471131)

All-Pro NFL tight end Tony Gonzalez, in conjunction with his all-natural sports nutrition company All-Pro Science, Inc, is running a neat social media campaign to celebrate his 1,000th career catch.

08/31/10--23:00: Training vs. Working Out (chan 1471131)

"Do you know the difference between training and workout out? Training is when you have a progressive plan with measurable goals and continual challenges. Working out is anything that makes you sweaty and tired but not necessarily better."

09/11/10--23:00: Reputation Management in the Digital Age: What Will You Be Remembered For? (chan 1471131)

An athlete’s ability to manage his online reputation as well as his off the field reputation is critical.

09/12/10--23:00: Are You A Baby? (chan 1471131)

If you go through life with persistence, can effectively communicate, have an unbridled enthusiasm, have a consistent daily schedule, aren’t afraid to make mistakes, and can think creatively… you will be successful in whatever they choose to do.

09/12/10--23:00: Interview with a Sports Professional: Mark Slipock (chan 1471131)

Mark Slipock, owner of The Law Offices of Mark Slipock, APLC, has been representing retired professional athletes in California Workers’ Compensation claims for over a decade.

09/19/10--23:00: Do You Deserve It? (chan 1471131)

You can’t be anything you want to be. But you can be anything you deserve to be.

09/25/10--23:00: Athletes in Trouble: PRepare for Crisis Before it Happens (chan 1471131)

Have you ever wondered what would happen if all the athletes we see in the news for all of the wrong reasons, were there for the right reasons?

09/25/10--23:00: Professional Athletes and the Media: What Randy Moss Did Right and Where He Can Improve (chan 1471131)

Effectively managing your message is vital to your success as an athlete. Randy Moss recently made one of the best and quickest recoveries by a professional athlete following a “stumble” in the media.

09/25/10--23:00: Little Things (chan 1471131)

While talent is obviously a key factor, it is actually the little things that make an average team a good team, a good team a great team, and a great team a championship team.

09/25/10--23:00: Book Review: Marc Isenberg’s Money Players (chan 1471131)

Marc Isenberg’s book Money Players is a must-read for any elite athlete who wants to have a successful career.

09/27/10--23:00: Interview with a Sports Professional: Richard "Big Daddy" Salgado (chan 1471131)

Richard "Big Daddy" Salgado specializes in insuring the livelihood of many of America's most elite athletes.

10/03/10--23:00: Safeguarding Money Management (chan 1471131)

Pro athletes must make good money decisions and watch over their money manager's shoulder if they want to prosper long after the cheering ends.

10/03/10--23:00: How To Keep That Burning Desire Alive (chan 1471131)

How to maintain the motivation to work out in the cold, dark, damp days of Winter

10/10/10--23:00: Coaching Wisdom (chan 1471131)

I had an opportunity to meet (and listen to) two brilliant basketball minds: Jeff Van Gundy and Brad Stevens. I was overwhelmingly impressed, as they both offered invaluable insight into what it takes to be successful on and off the court.

10/10/10--23:00: Randy Moss Proves You Can Go Home Again (chan 1471131)

Randy Moss returns home to the Minnesota Vikings and will show that you can go home again.

10/10/10--23:00: LeBron James – “Bringing his talent to South Beach” and other job search issues (chan 1471131)

"The Decision" should serve as a powerful reminder about the importance of communication and respect when you become a free agent or when you start searching for your first job in your post-athletic career.

10/16/10--23:00: The “Hidden Secret” (chan 1471131)

The difference between elite athletes and great athletes is a “hidden secret” called mental strength

10/16/10--23:00: Advice From a Legend (chan 1471131)

When Jerry West talks, you listen!

10/16/10--23:00: What Separates You? (chan 1471131)

What is it about your game that separates you from every other player?

10/16/10--23:00: The Essentials of Player Scouting (chan 1471131)

Here are a few keys tips you can keep in mind this season with respect to how you should evaluate your players, or assess their future potential. Players should also use this as a template for how scouts may evaluate them.

10/18/10--23:00: Can an ex-NFL star achieve a balanced portfolio? (chan 1471131)

MSN Money has a new online reality series called The Invested Life that features former NFL player Winfred Tubbs pairing up with Financial Advisor Ed Butowsky to balance his portfolio as he enters the married life.

10/25/10--23:00: Lessons for Athletes: Hedo Turkoglu, Carmelo Anthony, and Kobe Bryant (chan 1471131)

A weekly column featuring quotes from top athletes and commentary to give athletes tips and guidance to enhance their career development.

10/30/10--23:00: What The Greats Do (chan 1471131)

Renowned shooting coach Dave Hopla shares a story about Kobe Bryant and Brandon Jennings.

11/01/10--23:00: LeBron James' "What Should I Do?" Nike Commercial (chan 1471131)

So what I see here is simply LeBron’s

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